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MADTRIX

Leading Data Platform for Marketing Performance Analytics

Ready to make the shift to Data Driven Marketing?

Start analysing and gearing your marketing activities to elevate your business goals. Madtrix is your data platform with automated data warehousing for marketing performance analytics!

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OMNICHANNEL DATA PLATFORM

Connect any marketing & business data source and the data is automatically refreshed including API updates. You can also query your data from Madtrix to your BI Tools.

AUTOMATED DATA WAREHOUSING

Don’t be restricted by the limited analytics provided by social media channels. The Madtrix platform stores your historic data which allows you to see correlations and trends over time.

PERFORMANCE MEASUREMENT

Learn how your marketing activities are performing against your set business goals. Measure the goals and overall marketing performance, not just metrics.

BOOK A MADTRIX DEMO

It’s Time to Discover the Power of Advanced Marketing Analytics for Your Business

Analyse, optimize, and forecast the impact of Marketing on your Revenue Growth and Strategic Business Goals. Your data is automatically collected, modelled, and structured on the Madtrix Data Platform for Marketing Performance Analytics (MPA).

madtrix marketing performance analytics explained

Marketing Performance Analytics Platform

Get Real-Time Business Performance Metrics Linked to Your Strategic Objectives

ONLINE & OFFLINE CHANNELS
Madtrix allows you to automatically store all your marketing performance relevant data on one data platform so you can analyse which channels perform successfully and which don’t.
MARKETING 2 REVENUE
Once you have your marketing and sales data on the Madtrix platform, you can start analysing your ROMI and other business KPIs automatically.
CUSTOMER EXPERIENCE
Bring your customer experience data on the Madtrix data platform and see how sales, marketing, and communication correlates with your customers happiness – prevent churn and find cross & up selling potentials.
COMPETITORS & MARKET DATA
Don’t be limited just to marketing data. Madtrix can store your competitor and market data as well so, you can analyse it and stay ahead of the game.

Marketing Performance Analytics Platform

Keeping on top of your Marketing Performance Analytics has never been easier. A simple process that allows you and your team to keep track of and utilize your marketing performance analytics to grow your business.

How Madtrix works

1

CONNECT YOUR DATA

Simply connect your marketing, sales, customer experience data, and more. With Madtrix you can connect both online and offline marketing and sales data, enabling you to monitor the overall performance of your Marketing Return on Investment.

2

MANAGE YOUR DATA

By having your frontline business data stored on the Madtrix Platform and automatically prepared for your disposal, you can easily kick-off your performance analytics. Whether it’s with the Madtrix Dashboards or by querying the data for your BI Tool.

3

VISUALIZE YOUR DATA

Use the Madtrix report templates for continuous and easy reporting for your own company or customers. The sharing option gives you a secure way to keep your colleagues and customers updated.

MADTRIX DATA WAREHOUSE

Get an instant data warehouse by connecting your marketing and sales data sources with Madtrix.

An enterprise data warehouse is the core component of any business intelligence platform, it is a central repository of integrated data from multiple data sources. Your current and historical data is stored in a single place where you can analyse the correlations and causalities of your business activities.

How does this benefit your business?

SECURITY

ADVANCED ANALYTICS

INSIGHTFUL TRENDS

ARTIFICIAL INTELLIGENCE

HISTORICAL DATA

TIME-TO-VALUE

Your Madtrix Data Warehouse

Setting up Madtrix is Easy

Start monitoring your Marketing Performance Analytics (MPA) with just a few easy steps.

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Step 1. Sign-up

Fill in the registration form, confirm your email address, and your account is ready to use.

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Step 2. Connect your data sources

Connect your data sources with the username and password. This will start your automated Madtrix data warehouse population and preparing the data for visualization.

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Step 3. Your MPA report is ready

Voilà! Your MPA dashboard is ready to view in minutes after your data sources are connected.

MPA-Decoded-download Image

MPA (Marketing Performance Analytics) Decoded Whitepaper

DISCOVER THE HYPE OVER MARKETING PERFORMANCE ANALYTICS WITH MADTRIX

Essential reading for all Marketers and Business operators who are interested in finding out the True Impact of Marketing on their Business Goals. We’ve put together this educational and practical whitepaper, so you can get a better understanding of what is MPA and how it can benefit your company regardless of the size. Download today!

DOWNLOAD MPA WHITEPAPER

Get In Touch

One of our MADTRIX team members will contact you shortly.